Clustering for Customer Segmentation & Understanding.

Project Title Clustering for Customer Segmentation & Understanding.

Technologies Machine Learning

Domain Marketing

Project Difficulties level Advance

Problem Statement:

Not all customers are same. To know which group is your customer and their

preferences is a big part for success in your business. Unsupervised machine learning

can help marketers to know their audience globally and engage them with their products

accordingly.Here we can classify millions of people’s interests through their social media activity

and also through other surveys online & offline and cluster them in specific group of

their interest.